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strategy.

consulting | SEO | consumer insights

I bring a research-driven approach to strategy across both marketing and consulting. I am currently working with Amazon EU on the marketing in the e-commerce space. 

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At Logically.app, I built SEO content strategies grounded in keyword and search-intent analysis to drive organic growth, while at Rivian I conducted large-scale sentiment and market research to support product and autonomy strategy decisions.

berkeley aba

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UC Berkeley's Oldest Business Organization

my consumer analytics + business consulting work with

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In my consulting role with Rivian, I translated large-scale social and market research into strategic insights, analyzing over 1,000 consumer discussions and industry reports to support product and autonomy roadmap decisions.

my role as a...

business development analyst

Palo Alto, California

JMP | social media analysis | consumer insights

senior marketing consultant

my role as a...

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This past semester, I served as a Senior Marketing analyst working with Amazon's EU branch, where I architected a unified CRM engagement ecosystem across 5+ touchpoints, strengthening Amazon's cross-channel marketing strategy at scale. 

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case competition

decking demos | internal case competition

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logically.app

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At Logically.app, I created SEO-driven blog content and strategy based on deep keyword and competitive research, producing targeted articles that improved search rankings, increased discoverability, and supported sustained organic growth across a 100K+ global user community

my SEO blog work with

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search engine optimization | blog writing 

extra extra read all about it!

extra extra read all about it!

extra extra read all about it!

Claude vs. Logically: Which Tool Is Best For Deep Research?

Notion vs. Logically: Which Is Best For Academic Thinking?

Anara vs. Logically: Which Is Best For Academic Workflows?

Elicit vs. Logically: Which Is Best For Efficient Research?

Papers vs. Logically: Which Reference Manager Is Better?

QuillBot vs. Logically: Which Is Best for Writing Support?

click the icon to read a few of the blogs I've written!

Scite vs. Logically: Which Is Best for Academic Research?

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