hi, my
name is shea.
media studies + history @ uc berkeley
digital media + marketing
senior marketing analyst
content creator + video producer
marketing + social media
Marketing and social media strategist with experience driving digital growth across campaigns and content strategy for Insta360, Cal Athletics, Logically.app, Berkeley SkyDeck, CalTV, and Business Review at Berkeley, focusing on audience growth, storytelling, and performance-driven content.
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business strategy
Strategy-focused analyst with consulting and SEO experience supporting Rivian and Logically.app. I develop research-backed content and growth strategies that connect brand positioning, search visibility, and measurable audience expansion.
independent projects
Creator of independent films and visual media projects spanning video essays, short-form storytelling, and digital design. I lead projects from concept to final edit, blending narrative, visuals, and strategy that have landed me multiple brand partnerships.
companies i've worked with...
education.
university of california, berkeley
food for thought
food for thought
food for thought
a three-course academic menu:
an unconventional, but powerful trio, it’s the foundation for how I understand narrative power. I examine how stories are told, how culture and systems shape them, and how they ultimately affect people which guides how I approach media, marketing, and content creation.
major #1: media studies
major #2: history
minor: health and wellness
Media Studies where I explore how narratives, platforms, and visuals influence culture and connection.
History is where I build depth, context, and critical perspective on how systems and ideas evolve.
concentration: digital studies
Health & Wellness is where human behavior, performance, and well-being bring everything back to real life.
what I'm involved in...
